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Amazon Book Category Finder

Discover high-demand, low-competition Amazon categories for your book. Filter by competition level and trend to find your bestseller niche.

Amazon Book Category Finder

Discover the best Amazon KDP categories for your book. Find low-competition, high-demand niches.

Competition:Trend:

42 categories found

Kindle eBooksSelf-HelpPersonal Transformation

Extremely competitive. Combine with a specific sub-niche like "habit formation" or "morning routines"

High CompetitionπŸ“Š Stable
Kindle eBooksSelf-HelpMotivational

Saturated but always in demand. Differentiate with a unique angle or personal story.

High CompetitionπŸ“Š Stable
Kindle eBooksSelf-HelpStress Management

Growing category post-pandemic. Mindfulness and burnout recovery are hot sub-topics.

Medium CompetitionπŸ“ˆ Rising
Kindle eBooksSelf-HelpTime Management

Evergreen demand. Focus on specific audiences (entrepreneurs, students, parents) to stand out.

Medium CompetitionπŸ“Š Stable
Kindle eBooksSelf-HelpSelf-Esteem & Self-Respect

Growing fast. Mental health awareness is driving demand.

Medium CompetitionπŸ“ˆ Rising
Kindle eBooksSelf-HelpHappiness

Pair with science-backed approaches for credibility.

Medium CompetitionπŸ“Š Stable
Kindle eBooksHealth, Fitness & DietingDiets & Weight Loss

Hyper-competitive. Niche down to specific diets (keto, intermittent fasting, carnivore).

High CompetitionπŸ“Š Stable
Kindle eBooksHealth, Fitness & DietingExercise & FitnessYoga

Visual content performs well. Consider pairing ebook with a companion workbook.

Medium CompetitionπŸ“ˆ Rising
Kindle eBooksHealth, Fitness & DietingMental HealthAnxiety Disorders

Huge demand. Workbook-style formats sell particularly well.

Medium CompetitionπŸ“ˆ Rising
Kindle eBooksHealth, Fitness & DietingNutrition

Science-backed content with meal plans performs best.

Medium CompetitionπŸ“Š Stable
Kindle eBooksBusiness & MoneyEntrepreneurship

Target a specific type: solopreneur, side-hustle, tech startup.

High CompetitionπŸ“Š Stable
Kindle eBooksBusiness & MoneyPersonal FinanceInvesting

Beginner guides and specific strategies (dividend, index funds) do well.

High CompetitionπŸ“Š Stable
Kindle eBooksBusiness & MoneyMarketing & SalesMarketing

Digital marketing and social media sub-topics are in highest demand.

Medium CompetitionπŸ“Š Stable
Kindle eBooksBusiness & MoneySmall Business & EntrepreneurshipHome-Based

Remote work trend driving growth. Great opportunity for niche books.

Low CompetitionπŸ“ˆ Rising
Kindle eBooksBusiness & MoneyPersonal FinanceBudgeting & Money Management

Financial literacy content is booming. Target young adults for best results.

Medium CompetitionπŸ“ˆ Rising
Kindle eBooksParenting & RelationshipsParentingBabies & Toddlers

Always in demand as new parents search constantly. Specific age ranges help ranking.

Medium CompetitionπŸ“Š Stable
Kindle eBooksParenting & RelationshipsMarriage & Adult Relationships

Communication and intimacy guides perform well.

Medium CompetitionπŸ“Š Stable
Kindle eBooksEducation & TeachingStudying & Workbooks

Study guides and workbooks for specific exams are underserved.

Low CompetitionπŸ“ˆ Rising
Kindle eBooksCrafts, Hobbies & HomeGardening & Horticulture

Seasonal content with year-round demand. Great for low-content additions.

Low CompetitionπŸ“Š Stable
Kindle eBooksCrafts, Hobbies & HomeHow-to & Home Improvements

Step-by-step guides with images sell well.

Low CompetitionπŸ“Š Stable
Kindle eBooksCookbooks, Food & WineSpecial DietKetogenic

Recipe books with meal plans and grocery lists are top performers.

Medium CompetitionπŸ“Š Stable
Kindle eBooksCookbooks, Food & WineQuick & Easy

30-minute meals and air fryer recipes trending strongly.

Medium CompetitionπŸ“ˆ Rising
Kindle eBooksRomanceContemporary

The largest romance sub-genre. Series perform far better than standalone.

High CompetitionπŸ“Š Stable
Kindle eBooksRomanceNew Adult & College

BookTok is driving massive growth in this category.

Medium CompetitionπŸ“ˆ Rising
Kindle eBooksRomanceRomantic Comedy

Light, fun reads are trending. Series with recurring characters do best.

Medium CompetitionπŸ“ˆ Rising
Kindle eBooksRomanceHistorical

Regency remains the strongest historical sub-genre.

Medium CompetitionπŸ“Š Stable
Kindle eBooksRomanceParanormalVampires

Niche but loyal audience. Series essential for this category.

Low CompetitionπŸ“Š Stable
Kindle eBooksMystery, Thriller & SuspenseThrillersPsychological

One of the hottest categories. Domestic thrillers especially popular.

High CompetitionπŸ“ˆ Rising
Kindle eBooksMystery, Thriller & SuspenseMysteryCozy

Cozy mysteries have devoted readers. Series with 5+ books are common.

Medium CompetitionπŸ“ˆ Rising
Kindle eBooksMystery, Thriller & SuspenseThrillersCrime

Police procedurals and detective stories have steady demand.

Medium CompetitionπŸ“Š Stable
Kindle eBooksScience Fiction & FantasyFantasyEpic

Readers expect series (3+ books). World-building is key.

High CompetitionπŸ“Š Stable
Kindle eBooksScience Fiction & FantasyFantasySword & Sorcery

LitRPG and progression fantasy are the hottest sub-genres.

Medium CompetitionπŸ“ˆ Rising
Kindle eBooksScience Fiction & FantasyScience FictionDystopian

YA dystopian has declined but adult dystopian remains strong.

Medium CompetitionπŸ“Š Stable
Kindle eBooksScience Fiction & FantasyScience FictionSpace Opera

Dedicated fanbase. Military sci-fi crossover works well.

Low CompetitionπŸ“Š Stable
Kindle eBooksHorrorOccult

Horror is having a renaissance. Folk horror and cosmic horror trending.

Low CompetitionπŸ“ˆ Rising
Kindle eBooksLiterature & FictionLiterary Fiction

Hardest to succeed in without reviews/marketing. Awards help significantly.

High CompetitionπŸ“Š Stable
Kindle eBooksChildren's eBooksGrowing Up & Facts of LifeFriendship

Illustrated ebooks perform best. Age-appropriate content is critical.

Medium CompetitionπŸ“Š Stable
Kindle eBooksTeen & Young AdultRomanceContemporary

BookTok influence is massive here. Social media discoverability matters.

Medium CompetitionπŸ“ˆ Rising
BooksSelf-HelpJournal Writing

Guided journals and workbooks are booming in print. Great margins.

Low CompetitionπŸ“ˆ Rising
BooksChildren's BooksActivities, Crafts & GamesActivity Books

Coloring books and activity books are low-content gold mines.

Low CompetitionπŸ“ˆ Rising
BooksHumor & EntertainmentPuzzles & GamesSudoku

Puzzle books have incredible longevity with minimal effort to create.

Low CompetitionπŸ“Š Stable
BooksHumor & EntertainmentPuzzles & GamesWord Search

Another low-content winner. Target specific demographics (seniors, kids).

Low CompetitionπŸ“Š Stable
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Why Amazon Categories Matter for Self-Publishers

Choosing the right Amazon category is one of the most impactful decisions you'll make as a self-published author. Your category determines which bestseller lists you compete on, who discovers your book through browsing, and how Amazon's algorithm recommends your book to potential readers.

Many authors make the mistake of choosing the broadest category possible, thinking more exposure is always better. In reality, a focused category strategy β€” choosing specific sub-categories where you can realistically compete β€” is far more effective for driving sustained sales.

πŸ† The Bestseller Strategy

Becoming an "Amazon Bestseller" is achievable for most authors if they choose categories strategically:

  1. Find low-competition categories where the current #1 has a BSR above 10,000
  2. Concentrate your launch sales into a single 24-48 hour window
  3. Coordinate your email list and social media to drive simultaneous purchases
  4. Use the "#1 Bestseller" badge in all your marketing materials
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Frequently Asked Questions

How many categories can I choose on Amazon KDP?

Amazon KDP allows you to select up to 3 categories when publishing. You can also contact KDP support to add up to 10 total categories. Choosing the right categories is crucial for visibility and bestseller rank potential.

Should I choose high or low competition categories?

Ideally, aim for a mix. Choose 1-2 low competition categories where you can realistically hit the top 10, and 1 higher traffic category for broader visibility. The sweet spot is categories with enough demand but not overwhelming competition.

How do I become a bestseller in my category?

To become a #1 bestseller, you need to outsell other books in that category during a specific time window. In low-competition categories, this might require only 15-30 sales in a day. Time your launch, coordinate your email list, and run promotions to concentrate sales.

Can I change my Amazon categories after publishing?

Yes! You can change your categories at any time through KDP. You can also email KDP support to request additional or different categories. Many successful authors test different categories to find the best performing ones.

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